Sharjah real estate embraces AI to improve pricing and transparency ahead of UAE’s first fully AI-run project by 2029

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The Sharjah real estate sector is turning to artificial intelligence (AI) to enhance decision-making for investors, buyers and sellers, while improving data and price transparency across the market, according to industry statements.

Experts say AI now underpins faster property searches, more accurate pricing, better market comparisons and interactive services that elevate the customer experience.

Abdul Aziz Ahmed Al Shamsi, Director-General of the Sharjah Real Estate Registration Department, said that AI stands out as one of the most transformative technologies shaping the future of real estate.

AI use in Sharjah real estate sector

Al Shamsi said: “Artificial intelligence provides advanced tools for data analysis, informed decision-making, innovative real estate services, and foresight into market trends”.

He added that, guided by the vision and directives of Sheikh Dr Sultan bin Mohammed Al Qasimi, Supreme Council Member and Ruler of Sharjah, the emirate is progressing confidently towards strengthening its digital ecosystem and entering a new era of comprehensive smart transformation.

“Sharjah has successfully attracted investors from various countries and residents from around the world. The ongoing development of digital and smart services will make it easier for them to invest and strengthen their confidence in the market,” he noted.

Al Shamsi emphasised that the department views AI as a strategic opportunity to enhance its services by studying global best practices and exploring how to employ the technology in real estate analytics, service delivery, process simplification and operational efficiency—all contributing to a better customer experience and greater market transparency.

He further highlighted that investing in advanced technologies is a central pillar of Sharjah’s business-environment development strategy, adding:

“The integration of AI will enhance Sharjah’s competitiveness as a safe and attractive real estate investment destination,” he said.

District 11: first UAE project designed, operated and managed by AI

Majd AlZaiem, Executive Director at Al Marwan Development, underscored the growing importance of AI in real estate and property development, revealing that the company launched the “District 11” project, the first in the UAE to be designed using artificial intelligence.

Upon its completion in 2029, it will be the first project to be fully operated and managed by AI, comprising 11 buildings across 3.5 million square feet.

“We provided AI with 700 exterior design options for the project and adopted 11 final designs. The technology also handled internal studies for entrances, exits, and parking, which will accommodate 3,000 vehicles,” AlZaiem explained.

Jamal Al Shawish, Head of Sales and Marketing at IFA Hotels and Resorts, highlighted multiple AI applications already in use at the company: developing scenarios for residential units based on view and size prior to project launch, classifying potential clients, and analysing customer feedback to identify issues around pricing, financing or fees.

He added that IFA uses predictive maintenance powered by AI to reduce unplanned breakdowns and downtime costs, alongside automation of sales and customer service operations, extending AI’s impact from planning and sales through to long-term asset performance.

Why it matters for Sharjah

  • Faster, more accurate decisions: AI supports earlier identification of demand and smarter pricing benchmarks
  • Transparency and trust: Better data and market comparisons improve visibility for investors, buyers and sellers
  • End-to-end transformation: From AI-assisted design to predictive maintenance, use-cases now span the full real estate lifecycle
  • Strategic alignment: Officials say AI adoption advances Sharjah’s digital-transformation goals and competitiveness as an investment destination

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